A person embracing their dog
Vetnio

The AI copilot for veterinarians

2025 · Seed

Berget

Building AI sovereignty for the EU

2025 · Seed

Unaric

Building and consolidating enterprise apps in the Salesforce ecosystem

Lumoo

On brand AI visuals for fashion

2025 · Seed

Tendium

Winning public procurement with AI

2025 · Seed

Supermarket SF Johan Siwers
Press · 5 october↗

Johan Siwers' hot takes from SF Tech Week

Halmos YC
Press · 15 september↗

Halmos Labs joins Y Combinator

Johan Siwers and Christian Albinsson on stage at Angel House interviewing Serge Lachapelle, with a 1997 Marratech video-call screenshot on the big screen
Event · 26 august↗

Supermarket back at Angel House for another Scaleup Showcase

Baemingo
Investment · 5 june↗

Baemingo charges into Europe

Supermarket Scaleup Meetup at Angel House
Event · 13 may↗

Supermarket returns to Angel House for another Scaleup Meetup

Supermarket partners at a team offsite
About›

Product gets you to market. Distribution wins it. Supermarket is the go-to-market investor you want at that transition.

Christian Albinsson — Supermarket

Building a great product is only half the job. Reaching customers is the other. Too many good companies stall in between. We built Supermarket to help founders cross that gap.

We invest our own money, open our network and work alongside you to turn demand into repeatable sales. That's what we've spent our careers doing.

If you've built something people want and you're ready to grow, let's talk.

Christian Albinsson signature

Christian Albinsson

Founder